Our Team

Tom Sullivan has spent more than 35 years helping banks win — from the inside.

He began his career leading marketing for Philadelphia's largest retail bank, where he built and launched the institution's most successful loan acquisition program. He then led retail acquisition marketing and innovation at PNC, managing a dedicated agency team of 40 and driving customer growth for one of the country's largest banks. On the agency side, he has fueled growth for more than 30 community banks and credit unions, spanning brand, product, and acquisition.

That experience shaped a conviction: bank leaders don't need more noise. They need sharper insight and smarter investment. As CEO of Verlocity, Tom leads a team built to uncover the truth in clients' markets, align leadership around that reality, and turn it into measurable gains in market share, deposits, and brand value.

Jeff Greener turns ambiguity into strategy — and strategy into work that moves markets.

His career spans client-side roles at Monster and Santander and agency work at Mullen, Hill Holliday, Big House, Stackpole, Princeton Partners, and Ad5. He has worked with more than a dozen community banks and credit unions. His credits include Lead Account Director on "America Runs on Dunkin'," lead on Monster's first global rebrand across 40+ countries, and Santander's first fully integrated consumer campaign.

At Verlocity, Jeff brings that experience to community banking — helping institutions find the one thing they can credibly own and build the alignment to act on it.

Brock Marion has spent more than 28 years building growth engines — in banking, retail ecommerce, and professional services.

As SVP and Director of the Digital Branch Channel at Vertere Community Bank, he led a full-funnel digital acquisition program that exceeded new deposit forecasts and KPI's, generating several hundred million dollars in granular consumer deposits with retention rates above 80%. Earlier, as President and Founder of Thoughtful Digital, his conversion rate optimization program delivered over $150 million in incremental revenue through more than 500 experiments.

At Verlocity, Brock designs the omnichannel strategies — spanning paid search, programmatic media, paid social, connected TV, email, and conversion rate optimization — that help community banks and credit unions acquire, onboard, and retain high-value clients at scale.

Marc Winkler knows community banking from every chair in the C-suite.

Over more than 30 years, he has served as CEO, COO, and CFO across three community banks in the Mid-Atlantic and Northeast — including Minority Depository Institutions (MDIs) and Community Development Financial Institutions (CDFIs). Most recently, he served as SVP and Chief Administrative Officer at Carver Federal Savings Bank, a New York City-based MDI, where he directed retail, online, and institutional banking alongside digital activation and deposit growth initiatives.

At Verlocity, Marc applies that executive perspective to the questions that drive growth: where the opportunity exists, which branches deserve investment, and how to connect marketing spend to measurable deposit outcomes.

Francisco Grau builds the systems that turn data into decisions.

As co-founder of Faro Solutions, he developed deposit-growth strategies for community banks using FDIC data and proprietary scoring models, and delivered AI-powered automation that reduces operational friction and accelerates decision-making. His work spans predictive analytics, Power BI dashboards, and workflow automation.

At Verlocity, Francisco architects the data infrastructure and product engineering systems that give community bank leaders the intelligence, speed, and confidence to act on their market truth — not their instincts.

Pete Vasquez turns media investment into accountable results.

Over 15 years, he has led digital strategy, brand development, and performance media for financial institutions including Peapack Private and Carver Savings, alongside national brands including ESPN, EA Sports, Crocs, PetSmart, Tyson, and Sun-Maid. That breadth — financial services and consumer brands, B2B and B2C — gives him a precise understanding of what moves audiences to act across channels and verticals.

At Verlocity, Pete builds the predictive media systems and CRM strategies that ensure community banks and credit unions reach the right audiences, in the right geographies, at exactly the right moment.

Chuck Killorin builds digital systems and experiences that actually work for the people using them.

His career spans more than 30 years leading digital platforms, website strategy, and creative direction for enterprise clients as well as his own agency. He has architected solutions across global manufacturing, CPG, and financial services firms. Specifically, for the last 16 years, he has provided creative governance and direction for over 20 LOBs inside JPMorganChase.

His credits include spearheading the design system for the JPMorganChase web presence; Architecting the creative execution for Chase brand guidelines portal; and Developing the creative execution for Chase's consumer and SMB financial education strategies.

At Verlocity, Chuck brings that rigorous system-level thinking to community banking. He focuses heavily on ensuring our growth framework perfectly meets both our internal standards and the exact needs of the user. By providing clear, strategic guidance for client digital experiences, he strips away the friction in marketing technology providing financial institutions with the focus, efficiency and confidence to start building high-value, profitable relationships at scale.